EVP, Global Reputation Management
Stakeholder Activism and Your Brand: Walking the Tightrope
Sean Smith leads the Global Reputation Management practice at Porter Novelli. He has established an innovative approach to corporate communications that integrates the varied functions a company uses to build a corporate brand and create trust among its key audiences. Since joining Porter Novelli in 2011, he has developed and led corporate reputation campaigns and managed issues for Johnson & Johnson, Hewlett-Packard, McDonald’s, Bel Brands Cheese, Timberland, Almond Board of California, Palo Alto Networks, Chapstick, SanDisk, NetApp, Dun & Bradstreet and other Fortune 500 companies. He advises a number of CEOs and other prominent executives at some of Porter Novelli’s biggest clients.